Introduction

Since 2019, I’ve been tracking every major change to American Express Canada credit card welcome bonuses and benefits. This changelog is where I log each update as it happens, building a clear historical record for anyone following these programs closely.

Today’s June 2025 update marks the biggest collective welcome bonus increases I’ve seen in the 6+ years I’ve been tracking these cards. Several key personal and business cards have received major limited-time offers, with some bonuses rising by 50% or more compared to previous public offers.

Below you’ll find the full details of the latest update, followed by historical updates as I continue building out the full 6-year archive.

• For full historical charts and trends, visit: Every Amex Canada Welcome Bonus Since 2019
• For in-depth card reviews and current offers, visit: Amex Canada Card Reviews.

Current Update: June 12, 2025 – Major Welcome Bonus Increases!

Gold Rewards Card (Welcome Bonus Increase)

• Previous offer: 60,000 points.
• New offer: Up to 110,000 Membership Rewards points.
• This is the highest Gold offer I’ve seen since I began tracking in 2019!
• Offer details:
  • Earn 5,000 points for each monthly billing period you spend $1,000 (up to 60,000 points).
  • Earn an additional 30,000 points after $20,000 in total purchases within the first 12 months.
  • Earn 20,000 points for making a purchase between months 15 and 17
  • Value estimate: $1,100+.
• Offer ends: August 18, 2025.
• Full Review | Apply Now!

The Platinum Card (Welcome Bonus Increase)

• Previous offer: 100,000 points.
• New offer: Up to 180,000 Membership Rewards points.
• This is the biggest Platinum offer in over 6 years.
• Offer details:
  • 100,000 points after spending $10,000 in first 3 months
  • 50,000 points after $50,000 total spend in first 12 months
  • 30,000 points for a purchase between months 15 and 17
  • Value estimate: $1,800+.
• Offer ends: August 18, 2025.
• Full Review | Apply Now!

The Platinum Card (Travel Benefit Devaluation)

• Fine Hotels + Resorts average property benefit value devalued.
• Previous: $600 USD average value at over 1,500 properties.
• New: $550 USD average value at over 1,600 properties.

Business Platinum Card (Welcome Bonus Increase)

• Previous offer: 120,000 points.
• New offer: Up to 200,000 Membership Rewards points.
• Offer details:
  • 110,000 points after $15,000 spend in the first 3 months.
  • 60,000 points after $90,000 total spend in first 12 months.
  • 30,000 points for a purchase between months 15 and 17.
  • Value estimate: $2,000+.
• Offer ends: August 18, 2025.
• Full Review | Apply Now!
  

Business Platinum Card (Travel Benefit Devaluation)

• Fine Hotels + Resorts average property benefit value devalued.
• Previous: $600 USD average value at over 1,500 properties.
• New: $550 USD average value at over 1,600 properties.

Business Gold Rewards Card (Welcome Bonus Increase)

• Previous offer: 60,000 points.
• New offer: Up to 100,000 Membership Rewards points.
• Offer details:
  • 40,000 points after $7,500 spend in the first 3 months.
  • 40,000 points after $30,000 total spend in the first 12 months.
  • 20,000 points for a purchase between months 15 and 17.
  • Value estimate: $1,000+.
• Offer ends: August 18, 2025
• Full Review | Apply Now!

Current Best Amex Canada Welcome Bonuses (June 2025):

• Gold Rewards Card: 110,000 points – Full Review | Apply Now!
• Platinum Card: 180,000 points – Full Review | Apply Now!
• Business Platinum: 200,000 points – Full Review | Apply Now!
• Business Gold Rewards: 100,000 points – Full Review | Apply Now!

2025 Historical Updates

I’m in the process of adding my full 6-year archive of past changes below. This section will continue to grow as I backfill historical data.

May, 2025

In May 2025, American Express rolled out significant welcome bonus increases across several co-branded cards, including Aeroplan and Marriott Bonvoy products. Both personal and business versions of these cards saw substantial boosts, with some bonuses increasing by 50% or more compared to prior public offers. These limited-time offers are scheduled to end on August 18, 2025.

Aeroplan Business Reserve Card (Welcome Bonus Increase)

• Previous offer: 95,000 Aeroplan points.
• New offer: 140,000 Aeroplan points.
• Offer details:
  • 65,000 points after spending $10,500 in the first 3 months.
  • 45,000 points after spending $75,000 in the first 12 months.
  • 30,000 points for a purchase between months 15 and 17.
  • Value estimate: $3,700+.
• Offer ends: August 18, 2025.
• Full Review | Apply Now!

Aeroplan Reserve Card (Welcome Bonus Increase)

• Previous offer: 85,000 Aeroplan points.
• New offer: 130,000 Aeroplan points.
• Offer details:
  • 60,000 points after spending $7,500 in the first 3 months.
  • 40,000 points after spending $45,000 in the first 12 months.
  • 30,000 points for a purchase between months 15 and 17.
  • Value estimate: $3,500+.
• Offer ends: August 18, 2025.
• Full Review | Apply Now!

Marriott Bonvoy Business American Express Card (Welcome Bonus Increase)

• Previous offer: 50,000 Marriott Bonvoy points.
• New offer: 130,000 Marriott Bonvoy points.
• Offer details:
  • 75,000 points after spending $6,000 in the first 3 months.
  • 40,000 points after spending $30,000 in the first 12 months.
  • 15,000 points for a purchase between months 15 and 17.
  • Value estimate: $1,300+.
• Offer ends: August 18, 2025.
• Full Review | Apply Now!

Marriott Bonvoy American Express Card (Welcome Bonus Increase)

• Previous offer: 50,000 Marriott Bonvoy points.
• New offer: 110,000 Marriott Bonvoy points.
• Offer details:
  • 65,000 points after spending $3,000 in the first 3 months.
  • 30,000 points after spending $20,000 in the first 12 months.
  • 15,000 points for a purchase between months 15 and 17.
  • Value estimate: $1,100+.
• Offer ends: August 18, 2025.
• Full Review | Apply Now!

Conclusion

I keep this changelog continuously updated as American Express Canada adjusts welcome bonuses, benefits, and program terms across personal and business cards. My goal is to maintain the most accurate historical record of Amex Canada offers available online.

• For full welcome bonus history charts: Every Amex Canada Welcome Bonus Since 2019